SEO [Search Engine Optimization]

What is SEO

The full form of SEO is Search Engine Optimization. This is a process that you can use to improve the rank of your blog's articles in the search engine.

Google displays links in its search results that they consider are of good content and have more authority than the rest.

Authority means how many more pages are linked to that top page link. The more pages related to it, the more the authority of that page will also be.

The main job of SEO is to increase the visibility of any brand in organic search results. This makes the brand easily get a good exposure, along with its articles rank high in SERPs. Which brings more visitors to them, which increases the chances of more conversions.

How does Search Engine find out which page to rank?

Search engines have only one purpose. Their aim is to give users the best answer to their question.

Whenever you use them, their algorithms select the same pages that are more relevant to your question. And then they rank it, later they are displayed in the top pages.

To choose the right information for users. Search engines mainly analyze two things more:

These are two things

The first is what is the relevance between Search Query and the content of the page.

The second is how much is the authority of the page.

For Relevancy, the search engine accesses them by other factors such as topics or keywords.

The Authority is measured according to the popularity of the website. Google predicts that the more a page or resource will be on the internet, then the more good content will be in it for the readers as well.

At the same time, these search engines use complex equations to analyze all these things, which are called Search Algorithms.

Search engines always want that their algorithms keep that secret. But over time, SEOs have learned about some such ranking factors so that you can rank a page in the search engine.

These tips are also called SEO strategies. You can rank your article by using it.

How to do seo

If you want to learn how to do SEO then before that you have to know about different types of SEO. You may be able to do them correctly by going somewhere.